Are you tired of your current channel name? Or have you come to the realization that it doesn’t quite fit the theme of your YouTube channel anymore?
In this article, you will learn exactly how to change your YouTube Channel name (on both PC and mobile) to leave a lasting impression.
- Why your YouTube Channel name is important
- How to change your YouTube Channel name on a PC
- How to change your YouTube Channel name on your smartphone
- How to Come Up With A YouTube Channel Name
- When to use your name or a brand name for your YouTube Channel
- When to use a topic or descriptive name for your YouTube Channel
- Final thoughts on changing your YouTube channel name
Why your YouTube Channel name is important
Before we get to the good stuff, it’s important to know what your channel name does and why having a fitting name can be important.
The content you create is always the most important factor, but your channel name should have at least some form of coherency.
Your YouTube channel name serves many purposes:
- It is one of the first things people see when interacting on YouTube
- It appears beneath all of your videos
- Your channel name can instill trust and credibility with viewers
- Channels can appear in search results
- It can define your niche for viewers immediately, confirming that your video is the one they should be watching.
If you’re a business or a person that is leveraging YouTube to grow your brand, then your channel name is one of the factors that associate your brand message with your business as it is easily identifiable by viewers.
As you can see there are a number of things to consider when you come up with a YouTube channel name. If you’re still unsure of what your channel name should be, I’ve included some tips on selecting the perfect channel name later on in the article.
Do you know what you want to rename your channel too? Perfect, here’s how you do it.
How to change your YouTube Channel name on a PC
If you use YouTube primarily on a desktop, laptop, mac, etc. then these are the steps you should follow to change your YouTube channel name.
Step 1: Log in to the Google Account associated with your YouTube channel if you aren’t already logged in.
Step 2: Open the YouTube Studio.
Step 3: In the menu on the left, select “Customization”.
Step 4: At the top, select “Basic Info”.
Step 5: Under “Channel name and description” you will see your current YouTube name and next to it an edit icon in the shape of a pencil. Click on the pencil.
Step 6: Enter your new YouTube Channel name.
Step 7: Hit “Publish” to save.
That is it. You’ve changed your channel name.
Note: It may take a couple of hours for YouTube to update the name across the platform. If your channel name doesn’t appear to have changed when you visit your channel, but it has been saved in the YouTube Studio, wait a couple of minutes/hours for the update to be carried out across the platform.
How to change your YouTube Channel name on your smartphone
Changing your channel name on your android device or iPhone is just as easy as doing it on a PC. Here are the steps to follow to update your YouTube name from mobile.
Step 1: Open the official YouTube App. It should come with your device already pre-installed, but if not, download it from the App or iOS store and install it.
Step 2: Make sure you are logged into your Google/YouTube account associated with your channel.
Step 3: In the top right, select your Channel Icon to open your account options.
Step 4: (Optional) If you have multiple channels associated with your Google account, select the channel name at the top and then select the channel whose name you want to change.
Step 5: Select “Your channel”.
Step 6: Select “Edit Channel”.
Step 7: At the top, you will see the “Name” section with your current channel name, next to it will be an edit icon in the shape of a pencil. Select the pencil icon.
Step 8: Enter your new YouTube Channel name and select OK to save changes.
And that is it. You’ve changed your YouTube channel name on your smartphone.
Note: Like on the desktop, it may take a couple of hours for YouTube to update the name across the platform. If your YouTube name doesn’t appear to have changed when you visit your channel, but it has been saved in your “Channel settings”, wait a couple of minutes/hours for the update to be carried out across the platform.
How to Come Up With A YouTube Channel Name
If you have not yet decided on a channel name, here are some things for you to consider to land the perfect name for your YouTube channel.
Channel names generally fall into 4 categories:
- Name: I.e. Casey Neistat
- Brand: I.e. Samsung
- Topic: I.e. Video Creators
- Descriptive: I.e. Popular Woodworking
When to use your name or a brand name for your YouTube Channel
More often than not, if you’re going to be the face of the YouTube channel, then your name makes the most sense to use.
This allows you to build a brand around your name and associate yourself with the topics you cover on your channel.
As your channel grows, you will establish yourself as an expert in the field.
If you’re using YouTube as a business and you’re not a solo entrepreneur, it can be better to use your business name as your channel name.
This has a similar effect as using your name, but this is establishing your business as the expert and as you grow the brand awareness of the company will increase as well.
Using your business name also makes scaling your channel and company easier.
When to use a topic or descriptive name for your YouTube Channel
If you’re not a business and for whatever reason, you do not want to use your name, then a topic or descriptive name may be best for you.
By using these forms of channel names, you’re hinting to your potential audience about what your channel is about. This in itself can help establish credibility and expertise as your channel grows.
For example, the channel “Video Creators” provides information on how to create better videos. The name is only a hint at what they do though, imagine how bland “Video Creation Information” sounds…
When thinking about a topic or descriptive name, here are 7 questions to consider:
1. Is it unique?
When you type your channel name into YouTube, are there any other channels that appear with similar names?
Tip: Use the channel filter when searching to only see channels.
If you find other channels with the same name or similar names, then it may be better to look for something else.
If you can’t find any similar channels, then you can move on to the next question.
2. Is it easy to pronounce?
Word of mouth marketing is something very underrated these days, but it’s not just about word of mouth.
If your viewers can pronounce your channel name easily, they will be able to write your channel name into google or YouTube more easily.
This means you’ll be found more easily.
3. Does it reinforce what you do?
Remember the “Video Creators” example from earlier? That name reinforces what they do very well, they help you make videos.
Now if their name was “Raising Chickens” this sends the wrong message as people would expect a channel covering information on raising chickens and not information on creating better videos.
4. Is it memorable?
“Binging With Babish” is what comes to my mind immediately when I think of memorable channel names. It has a descriptive element to it that helps you visualize the channel and it rolls nicely off the tongue. Both of which make this channel name very memorable.
Increase your channel memorability by avoiding the use of numbers in your channel name, and looking for something that rolls nicely off the tongue.
5. Is the domain name available?
I always recommend creating a presence away from social networks and YouTube. Ideally, one that you own, like a website and/or email list. This protects you in the event that if your channel is banned or the platform goes bust, you can still reach a lot of your audience, mostly your true fans. It also helps you diversify your income, and you can even increase your video views with a website and email list.
Check if your channel name is available as a domain name, preferably as a .com.
This is the format that the majority of people connect with a website.
I would avoid other domain endings like .org, .biz, .tv, etc.
You can use the domain name checker from Bluehost. Then you can either claim the domain with hosting and start creating your own website, or you can claim the domain and save it for later.
6. Are the social media handles available?
If you become popular on YouTube, having the same name (known as a handle on social media) across the different platforms you’re active on, helps avoid confusion for your viewers.
It’s not necessary to have the name available on all of the platforms, but it does help in the future if you decide to be more active on TikTok, Instagram, or Twitter.
7. Is it simple?
Probably the most important question is whether your YouTube Channel name is simple to understand. If you have a play of words that only you and a bunch of your friends understand, it will only cause confusion and won’t help your channel reach the right people.
Avoid joining multiple words into one, I.e. TheBestChannel. It’s better to use a phrase like “Tech For Dads” as this is more readable and easier to spell.
Final thoughts on changing your YouTube channel name
Your channel name is quite important on YouTube, appearing beneath all of your videos, it provides trust, and credibility, and can instantly tell viewers what you’re about (which can impact whether they subscribe or not).
It’s a simple process to change your name on YouTube, whether you’re a one-person show, a brand, or a business covering a particular topic. Make sure to do research before selecting or changing your name (by asking the 7 questions outlined above), as you do not want to have to go through a name change very often as it may confuse your viewers.