Freelance work is on the rise, but what freelance jobs are most in-demand?
With a lot of new opportunities for those looking to make some extra money or find their next job, there are a lot of websites and apps out there to help you find freelance jobs and connect you with employers in need of your skills.
In this article, we’re going to look at the top 10 most in-demand freelance jobs, and how you can get started today!
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What are freelance jobs?
A freelance job is a job in which a person is hired on an as-needed basis to complete a certain task, especially one done independently from any regular employer or from a company in general.
More and more people are finding ways to work from home, which has increased the diversity in employment options for many. Whether it’s working for a start-up with contract positions available or working as a full-time freelancer, these jobs allow you to work independently and set your own hours.
Freelance jobs can be done without any pre-existing obligations or ties to a single employer. This gives workers the freedom to choose their employers, what they work on and how much time they devote to their jobs.
The top 10 most in-demand freelance jobs
The freelance jobs that are most in-demand in 2021 are:
1. SEO managers
Freelance SEO managers – As the internet continues to grow and companies continue to expand their online presence, there is a huge demand for experienced SEOs (Search Engine Optimizers) who can seek out new opportunities for growth.
2. Mobile app developers
Freelance mobile app developers – With the increasing popularity of smartphones and tablets, companies need mobile applications to make their products more accessible to emerging and existing markets.
This demand has increased the demand for freelance mobile app developers who can create these apps based on specific needs.
3. Online course creators
As more people recognize the need to increase their knowledge, they turn to online courses as a faster and more effective method of gaining that knowledge.
This has caused a huge demand for those with experience creating online courses to help others transfer their knowledge into an online course.
4. Social media content creators
Freelance social media content creators – The need for social media content continues to increase as more companies seek ways to connect with their customers.
Brands are looking for experienced content creators who can help them develop engaging posts that fit into each respective platform (TikTok, Facebook, Instagram, etc.).
5. Freelance writers
Every business needs quality content written about their brand, but they also need it to be unique. This demand has created a huge opportunity for freelance writers who are skilled at creating original content that adheres to strict guidelines and ensures it will stand out from the competition.
Writing has many different areas, from blog posts to product descriptions, and even eBooks.
6. UX designers
As technology continues to advance and become more integrated into our daily lives, the demand for UX (User Experience) has also increased.
Companies are looking for talented UI/UX designers who can help them create beautiful but simple applications to make their products and interfaces easier to use.
7. Virtual assistants
The need for virtual assistants continues to grow as more companies look to outsource their business processes.
Virtual assistants are hired to complete tasks such as scheduling meetings, organizing files, responding to emails in a timely manner, data entry, etc.
Every business needs quality accounting services to make sure everything is in order and there are no mistakes with their financial information.
Since bookkeeping/accounting isn’t something that most companies look forward to dealing with, a lot of them hire freelancers who can help keep track of their finances for them.
9. Graphic Designs (Logo designers especially)
Every company will need some form of graphic design for its products and services at some point. The demand for professional graphic designers has increased with more people starting side hustles, or becoming self-employed.
More companies, and small businesses, in particular, are looking to specialists to create their logos, social media posts, ads, website designs, and other graphics.
10. Web developers
Companies require skilled web developers who can help them create websites that will attract visitors and increase traffic. Without a properly built website, these companies are missing out on potential customers.
Web developers are the key to helping businesses both large and small acquire new customers. Web developers can create simple sites based on templates, or more custom jobs that can only be done by experts.
How to become a freelancer
Now that you have a better understanding of the most in-demand freelance jobs, you may be wondering how to actually become a freelancer.
Becoming a freelancer requires dedication and hard work since it is not an easy road. Learning from those who have been successful as a freelancer can be very beneficial for those just getting started.
Here are some important things to keep in mind as a freelancer:
1. Do your research first
Freelancing takes a lot of work and effort so you need to be prepared before jumping into it.
Researching how different clients work, pricing options, the best times to reach out to those who might hire you, etc. are all necessary tasks that need to be completed.
2. Create your portfolio
Having a solid portfolio is one of the most important things for freelancers or any type of designer.
Building connections are how new jobs are acquired, but these connections will only trust you if they can see work you’ve done in the past that proves you are truly talented and skillful.
This could even mean doing some free jobs to get the ball rolling.
3. Prepare to work hard
Many people freelance because they think it is an easier option than finding a 9-5 job that will pay the bills.
While there are nice things like having more freedom and not having to deal with unnecessary co-worker issues, you need to be prepared for working harder than ever before.
You might be taking on multiple clients at once, or be required to work longer hours. Don’t assume that since you are your own boss freelancing will be easy.
4. Have a backup plan
The life of a freelancer requires constant hustling to find new clients and complete jobs, that’s just how it goes. Sometimes the demand is too much for one person to handle, or there are times when no clients are interested in hiring you.
Keeping a side job can help balance out your income, and save up enough money to keep yourself afloat if things ever go sideways.
5. Never stop learning
Technology is always changing so it’s important to try and always learn new skills that will help you with whatever you might be doing. Learning how to use new programs, and other tools can help you complete jobs more efficiently and in less time than before.
Knowledge is one of the most important things for freelancers of any type since it can make you more money and offers you better opportunities.
Top 5 advantages of being a freelancer
If you are considering making the switch to freelancing, it’s important to know the benefits that come along with the job.
Here are just a few of the most common advantages:
1. Location Independent
The most attractive part about being a freelancer is having the freedom and flexibility of location independence. Freelancers can live in one city or state, and work in another.
With the internet available almost everywhere it’s possible to be a freelancer anywhere in the world.
2. Work when you want
Since most companies hire freelancers for specific projects and jobs, you are able to decide when you want to work. If you don’t have any jobs that week or over the weekend, you can relax and take it easy, work on your personal projects, or do outreach.
Freelancers are able to create their own routine and work hours which is one of the main perks.
3. Work on things you’re interested in
Since freelancers can choose which jobs they want to do, there is a lot more variety than working a 9-5 job.
Most of the time a freelancer decides which jobs they do, so it’s possible to work on things that interest them rather than what might interest the company you work for.
4. Build your own brand
Since freelancers are usually tasked with working on one project at a time, it’s possible to build a brand around a specific niche.
By creating your own brand and reputation as the go-to person for that certain skill or task you’ll be able to attract more clients that want to work with you specifically.
5. Freedom from office politics
Since freelancing allows individuals to be their own boss, there is no need to worry about office politics. There are no managers or colleagues, just work and whatever else you want to do outside of your job.
Whether you prefer to work with others or on your own you’ll find the freedom in freelancing that can’t be found in any other line of work.
Top 5 disadvantages of being a freelancer
While being a freelancer has many advantages, it’s important to know the disadvantages as well.
Some common issues include:
1. Unpredictable income
Freelancers are responsible for ensuring that they have enough money coming in to cover their living expenses at all times.
Since it’s not always possible to secure a job, freelancers need to be prepared to weather the storm until they can find another client.
There’s no such thing as sick days or paid vacation, so freelancers are completely on their own.
2. Lack of job security
Freelancing is not the most secure source of income since there’s no one to protect your interests. If a client decides they’re unhappy with the work you’ve done for whatever reason it can be difficult to find someone new that will hire you.
Since most freelancers rely on a steady stream of income it’s important to have as many clients as possible, as well as a good source to get more clients if need be.
3. No benefits
Since freelancing is not considered an employee-based job, there are no company-sponsored or state-sponsored benefits that come with the work.
Freelancers are responsible for saving for retirement, getting health insurance, and everything else that would normally be covered in some part by the employers if they had a regular job.
4. Little room for advancement
Since freelancers are hired to complete specific tasks, there is not much room for growth or advancement unless the client decides to hire someone else.
It’s possible that the client will offer you more work in the future, but it’s always a gamble.
5. Self-employment tax
Freelancers are responsible for paying self-employment taxes and this is something important to keep in mind year-round so you’re not hit with a massive tax bill that you can’t pay.
It’s important to save as much money as possible during the months when you have a lot of work.
Tips for getting started as a freelancer
1. Create a website or blog
Almost every business has its own website these days, and it’s important for freelancers to have one as well. Websites give employers a way to learn more about who you are and what you can do for them.
Freelancers should also consider creating a blog where they post industry-related content to attract new clients and maintain contact with current ones.
You can also host your portfolio on your website.
2. Invest in business cards
Even though the majority of freelancers work from home, it’s still possible for them to have a business card with their name and contact information on it.
Having business cards allows you to easily hand out your contact details and what you do when speaking to a potential client, or contact, in person.
3. Find organizations in your industry
One way to find new work and meet like-minded people is by joining local organizations in your field. By taking part in groups related to your industry you’re increasing the chances of striking up conversations with people that are interested in hiring freelancers.
Having connections with experienced professionals will also help you stay up-to-date on changes in your industry.
4. Ask for referrals
Most business owners know other business owners within the same industry. If you’ve done a good job with one client, asking if they can refer you can be the easiest way to increase your clientele.
People are more likely to trust people they know over strangers, so getting a referral can also increase your chances of being hired.
5. Join freelance networks
Freelance networks are a great way to find new clients and connect with companies that have work available. Some of these websites also offer training for freelancers to help them learn how to land more clients, manage their workload, etc.
Joining freelance networks has a number of long-term benefits for freelancers, so it’s important to consider this option when looking for new clients.
6. Network face-to-face
Sometimes the best way to find work is by meeting people in person. Freelancers can attend local networking events where they will meet other entrepreneurs and business owners that may be interested in hiring freelancers.
In-person networking events are also a great place for you to bring along your business cards. People may not remember everything with so many contacts, but with a card, they’ll have something to look back on when they need your services.
This can be very useful as you’ve already established some trust as they’ve met you in person already.
7. Use social media
Be active on relevant social media platforms. Many businesses use LinkedIn to find freelancers with a specific skill set, so keeping your LinkedIn profile up-to-date should be mandatory. But other social networks can also help you land new clients and build your personal brand.
You can use networks to reach out to businesses and showcase your skillset all in one place pretty easily, without the lead having to worry about clicking a link that might lead to a virus or malware.
8. Be an expert
In any industry, companies and individuals look for experts to help them manage their businesses and projects.
If you become known as the go-to person in your industry, especially if you specialize in a specific niche or skill type, you’ll find it easier to get clients over time.
While it’s important to be professional and produce quality work, you can also establish yourself by sharing your knowledge on social media and blogging.
Final thoughts on the most in-demand freelance jobs
Freelancing can be a rewarding and lucrative career.
Freelancers have the freedom to work on their own terms, but they also need to take responsibility for marketing themselves as well as managing their finances.
As you’ve seen from the most in-demand freelance jobs above, there are many different ways to make money by working as a freelancer.
Whether you’re considering becoming a full-time or part-time freelancer or just want some extra cash on the side, I hope these options will help you get started with your search!