How Do Meme Pages Make Money?

If you’ve ventured onto the internet, it’s likely that you’ve seen a meme. Meme pages are growing more and more today.

The question is, how do meme pages make money?

And, if you own a meme page, is it possible to monetize this hobby?

In this article, we’re going to be answering these questions and more, so let’s jump straight in.

What is a meme page? 

A meme page is a type of online forum or community. These pages are typically found on Instagram or Facebook.

The posts in this community are usually “memes,” or funny images/ videos. These photos usually tell an “inside joke” for that specific community or play on current trends. 

To create your own meme page, you just need an account with one of these platforms. You pick a niche, or category, of memes to post.

This will be easiest to do if it’s a topic you’re relatively knowledgeable about; an example would be an engineer creating an engineer meme page. 

How do meme pages make money?

Meme pages mostly make money by selling posts on their account as a way of advertising for other businesses.

These pages sell shout-outs to other accounts, sponsored posts, affiliate marketing, meme merchandise (such as graphic tees, hoodies, keychains, etc.), or directing traffic to other income-generating sources. 

To get started with selling merchandise for a meme page, many page owners will use a print-on-demand service.

A print-on-demand service is just that: a t-shirt, hoodie, or other forms of apparel/accessory is printed at the time of order.

How do meme pages make money

How much money do meme pages make?

Realistically, it’s unlikely to make a full-time income just from running a meme page.

There are a few different routes of income, but they won’t add up to dependable and substantial income. These pages are a great way to have a little bit of side income, though! 

Meme pages with large followings of about 1 million followers can make $2,000-$3,000 per sponsored post.

Usually, these pages can create other income sources if they direct traffic to other income-generating platforms. This may include their own website!

Do meme pages on Facebook and Instagram make money?

Meme pages on Facebook and Instagram can make money, but it is not just from posting memes.

This income is generated typically through sponsors, affiliate marketing, or selling their own products. It’s basically like becoming an influencer but as a meme page. 

All of this requires having a popular account with a pretty substantial follower base. This takes time to grow, but once established, you get paid more for each of the forms of revenue.

To grow the fastest, meme pages typically stick to one type or topic of niche. This attracts people who are all like-minded and have the same general interests.

You can also network with other similar account types to try and get your name out there and maybe gain some of their followers as well.  

The last tip for growth on these pages is being consistent.

Meme pages typically post 2-3 times per day and utilize their analytics to see what is the best time to post.

Posting frequently is usually required because algorithms don’t show every post to every person’s news feed. They’re generally customized to what individuals interact the most with.

Where do meme pages find memes? 

Most meme pages create memes. The people who run these accounts typically are very witty and have some basic graphic design skills.

The jokes, or memes, are based on real-life experiences or current trends going around the internet. 

These memes are often made with free online software or websites. These are the most common website used for finding memes and meme creation: 

  1. GIPHY: This is basically the way you can search for GIFs. It’s literally nicknamed the “Google for GIFs!” It’s a free location where you can get GIFs to put on your blog or social media pages. 
  2. Imgur: This is your meme page for your super-specific niches. It has a tool that helps you narrow down exactly what you’re searching for. 
  3. Tumblr: Tumblr is a rabbit hole of funny memes and stories. 
  4. IMGflip: Make your own GIF with this tool! All you do is upload a photo, type in your text, and download it. 
  5. Gfycat: This site allows you to use GIFs, memes, and short videos. Upload your own video to create your own GIF to use on your page. 
  6. Free GIF Maker: On Free GIF Maker, you can turn any type of video into a GIF. Whether you want a scene from a YouTube video or a Movie to a video of your kid dancing, just put it into this website and you have a GIF. You can also use the “reverse GIF” feature, so you can take your GIF and play it backward.

Though some accounts don’t make their memes, they do have go-to websites to find the best ones.

Here are 7 of the best meme websites:

  1. College Humor: This is the best place for college-age memes. This website has a team of content creators that post, and people also can contribute to the page. 
  2. 9Gag: This is one of the most popular meme websites in the world. You can also contribute to this website. The team is based in Hong Kong. 
  3. KnowYourMeme: You can also share your own memes here too. It’s a whole storage place for all of the memes on the internet. Good luck deep-diving here.
  4. Cheezburger: This is one of the most popular US-based meme websites. This one also allows you to submit your own memes. 
  5. HumorNama: This is one of the most popular meme websites in India. There are many different memes about trending topics in India on this website. 
  6. Reddit: Reddit alone is a website full of a bunch of forums (or subreddits). Each subreddit has a different category of people who enjoy that content. You can find memes in just about any group here.
  7. Me.Me: This website also is a host of worldwide memes.

Final thoughts on making money with a meme page

Many people start meme pages as something for fun, but when they become popular, they can turn into very lucrative moneymakers.

While you’re not going to make much until you reach at least 10,000+ engaged followers, if you’re doing it for fun, and have witty humor, you should be able to gain followers quite quickly.

If you’re already posting to a meme page, now is the time to look into monetizing this fun part-time hobby. And it may even become a full-time side hustle eventually.

Don’t limit yourself to only Facebook or Instagram either. Beluga is one of the fastest-growing YouTube channels, and he’s a great example of a meme channel growing rapidly on YouTube.

David Woutersen

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David Woutersen

David is the founder of and has been in the social media industry since 2017. Since then, his mission has been to help others take control of their online presence. For some, this has been earning an income online, while for others, it's teaching how to use social networks more effectively. And each year, he continues to help millions with strategy, troubleshooting, and inspiration.